New Fender Custom Shop Hot Wheels Guitar Collection

Fender Custom Shop™ and Mattel® Collaborate for One-Of-A-Kind Hot Wheels™ Collection with 16 Unique Masterbuilt Creations.

Fender Musical Instruments Corporation (FMIC)’s Fender Custom Shop™ (FCS) announced the launch of a special collaboration with Mattel, Inc and Hot Wheels™, the global leader in car culture. Created by the Shop’s esteemed team of eleven master builders and five apprentice builders, the Fender Custom Shop Hot Wheels collection consists of 16 one-of-a-kind, bespoke designs inspired by the die-cast vehicles introduced by Mattel in 1968. Each guitar in the collection is designed with careful attention to unique designs, graphics and Hot Wheels color shades that stay true to the 1:64 scale cars that have inspired the challenger spirit for generations. In addition, each model comes with a Hot Wheels strap and pick set as well as a custom Hot Wheels Hardshell case, all adorned in the brand’s signature orange and blue as well as a Hot Wheels die-cast that its associated guitar is inspired by and certificate of authenticity. 

Product photos of the Hot Wheels™ collection can be found here. Learn more about the Fender Custom Shop Hot Wheels collection inspired by the die-cast vehicles.

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